Quikly Blog

Don’t look now, but the market is crowded.

Nov 8, 2021

Creating a strong loyalty rewards program takes effort and skill. While many brands have tried their hand at building a program that customers love, some have cracked the code.

Nov 5, 2021

There are all kinds of ways to leverage marketing psychology for stronger conversions. Psychological principles like scarcity , anticipation , competition , fear of missing out (FOMO) and social proof can immediately motivate consumers to take action. Here are three top retailers who are currently using marketing psychology to increase redemption/purchases and first-part data acquisition:

Nov 5, 2021

Despite email marketing being a tried-and-true tactic, getting new email subscribers is no easy feat. Modern email marketing issues like consumer inundation , consumer empowerment and low attention spans can create large roadblocks for marketers looking to increase email acquisition rates.

Nov 4, 2021

Text message marketing has proven to be an essential form of communication for brands across the globe. Within seconds, consumers can receive updates from brands that help to create lasting relationships, drive retention and increase brand awareness.

Oct 29, 2021

Let’s face it: Marketing psychology is no small subject.

Oct 28, 2021

It’s time to get real about consumer inundation.

Oct 27, 2021

T rust is the backbone of our society. M ore than a standard human emotion, this feeling works as a blueprint for decision-making. I t also functions as the foundation of social proof, a marketing psychology staple.

Oct 26, 2021

To properly explain the relationship between a marketing psychology principle and modern technology, one would have to start at the beginning.

Oct 22, 2021

Loyalty programs are growing in popularity. Customers want spaces that are specifically tailored to their interests and offer them immediate access to the brands they support.

Oct 21, 2021

Being a marketer isn't for everyone. No, that doesn’t mean it’s some exclusive club where only the cool kids get to join, just that the field we’ve chosen takes a certain kind of dedication.

Oct 20, 2021

Increasing loyalty program participation is high on the priority list for most marketers — and with good reason. L oyal customers can bring in greater profits , heighten brand awareness and strengthen the chances of a brand achieving longevity.

Oct 19, 2021