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79% Increase in Sales per Session

How Paradis Sport Grew Sales Without Sacrificing Margin

Summary

Brand
Paradis Sport, an emerging retail brand founded in 2020
Challenge
Grow sales while maintaining a premium brand experience
Solution
Quikly’s Shopify app
How Paradis Sport Grew Sales Without Sacrificing Margin — results
The challenge: increase sales while keeping margins

Challenge

As an emerging premium brand, Paradis Sport began searching for a way to run promotions that would increase sales while protecting margins.

They needed a strategy that would capture customer attention without relying on aggressive discounts or training shoppers to wait for sales. It also needed to feel aligned with the brand.

Paradis Sport athletes
"We were thinking: How can we be creative? How can we be compelling? How can we stand out to a customer and not give away too much margin or make it all about how much discount we can give?"
Laura King CMO, Paradis Sport

Testing Quikly

Quikly’s Shopify app helps brands run psychology-backed promotional experiences designed to increase purchase conversions.

Once Paradis Sport learned about the app, they wanted to see how it would perform for their brand. The team launched an A/B test that showed a Quikly campaign to 50% of website traffic.

On the first day it ran, Paradis Sport saw its highest sales day to date.

Quikly campaign on the Paradis Sport store

Trial Results

100% Increase in conversion rate
100% Increase in total orders
79% Increase in sales per session
72% Increase in net sales
How a Quikly campaign runs

Today

The initial test showed that Quikly could grow sales while protecting margins and preserving the brand experience. It was also easy to implement, giving Paradis Sport the confidence to make Quikly part of its broader promotional strategy.

Since then, the brand has also seen lifts in:

  • Average order value
  • Items per order
  • ROAS
  • Returning customer rate

In its most recent campaign, ROAS across Google and Meta reached 2.1X the brand’s average. The campaign also surpassed the brand’s previous highest sales day.

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